A note concerning some of the rumors flying around...

[Ultra]

No illegal unlicenced replica saber is worth 1500 bucks, especially when they have no right to be made at all.  Sorry, but that's just my own opinion.  

If people are going to take advertising videos as personal attacks, then they are going to be ticked off the rest of their lives.  We dont mention any names in our vids nor make any personal comments.  Haters try to make things personal, they talk about my family, friends, and even my dog.   We do all we can not to sink that level.

[KettTares]

In regards to Emory's pommel comment in the US Guardian video:
I bought one of Acerocket's Obi TPM pommels and spent about $65 for it (The black anodized version is $75).  Comparing it to the price of US Guardian pommel (MHS version $45, Replacement version $55) it's actually pretty close to the same price. A bit of a smaller margin than $250 though.

[Amanita]

^Hear, hear! As I said, I didn't see any "attack" in that video. The only attack I saw was in a PM sent to me by someone claiming that it was an attack against him personally. He said some lovely things about Ultra's guardian that I won't repeat here. I take it the guardian has enough points of difference to keep Uncle George happy, unlike the expensive replicas some others have been making.

[Ultra]

Emory never mentioned Ace Rocket and does not know him. We looked at what similar pommels were going for on ebay and the asking prices on some listings were indeed 250 bucks.

We try very hard to make sure our sabers are not direct knock offs of Star Wars designs. We play by the rules and stay within the law. Personally, I dont like people who make their living selling unlicensed replicas.  Besides being illegal, its also unfair to those of us who try real hard to play by the rules. Its only a matter of time before those people get caught, anyway. I think those who are in the business of selling unlicensed products should probably try their best to stay out of the spotlight. Uncle George probably would not take too kindly to that behavior.

[Ultra]

I think some people are getting off track here, so let me set this up properly:  If Emory did indeed criticize someone else's product - so what?  That is not personal.

If someone said they didn't like one of my sabers because it was too heavy, or too light, or too big or too small - whatever, that is their opinion on a preference of product.  It isn't personal and I don't take it personally.  Another saber smith took Emory's comments on a video about a SABER as a personal insult to him.  I'm sorry, but that's not a personal attack.  A personal attack is when someone insults YOU, not when they insult your product.  There's a big difference and people need to learn to separate the two.

Someone on Youtube actually made a video satire about the Guardian, which basically made fun of it being a big saber.  It was funny and I had no problem with it.  I didn't take it personally.  Not everyone is going to like every saber we come out with, that's why we make a wide variety of designs; something for everyone.

However, the online "war" going on right now is not about sabers, it's all about personal vendetta, old grudges, and ego trips.  It truly is nothing but personal attacks.  I don't think today's customer really cares about anything other than the sabers themselves, so I'm hoping we can put an end to the pointless banter and stay focused on improving the sabers in our hobby.

[Scott40]

That's what I'll never understand about this instance. Every single person has the right to choose who they give their money too. If you decide to go to a saber smith and pay them $500 to make a saber you designed, why should that be a problem? Same for a person who goes to US and sees a saber they like with features they want. I personally see absolutely no difference at all. In the end, the guy with his US saber will still duel his buddy with the flashy hilt that has accent LEDs and epic sound fonts and they'll carry on afterwards and neither will think nothing of it. Question: why does that behavior have to change once logged online?

@Manroon: Thanks to you too for the props!

[ed_ification]

In regards to the video that another sabersmith took offense to and considered an attack, it's the Guardian promotional video, on the front page of Ultrasabers.
You can hear Emory say "Why wait 6-8 months and pay upwards of $1500 to get your hands on a saber design like this when you can shop here at ultrasabers and get one for a tenth of the price, a tenth of the waiting time, and ten times the quality?" "You won't have to pay $250 for this pommel"

I watched the video and didn't see any "attacks". Only referring to the cost of other versions of this saber.
The offended smith sent me a PM on another forum I'm on stating that the video attacked him personally.

Ah.   Well, that was why I used the word "allegedly" when I talked about the vid - I had heard allegations about an attack, not seen demonstrated proof.  That's not an attack.  You hear language like that in infomercials on TV all the time.  That's just advertising lingo - heck, throw in a "If you call right now, get 2 for the price of 1!" and that could be on a TV station at midnight or after.  Thanks for the clarification, Amanita.

[directorcass]

At the end of the day I just want a cool looking lightsaber that lights up and makes noises. I don't care who makes it, what it costs, or who did what first, second or third.

[Deep]

In regards to the video that another sabersmith took offense to and considered an attack, it's the Guardian promotional video, on the front page of Ultrasabers.
You can hear Emory say "Why wait 6-8 months and pay upwards of $1500 to get your hands on a saber design like this when you can shop here at ultrasabers and get one for a tenth of the price, a tenth of the waiting time, and ten times the quality?" "You won't have to pay $250 for this pommel"

I watched the video and didn't see any "attacks". Only referring to the cost of other versions of this saber.
The offended smith sent me a PM on another forum I'm on stating that the video attacked him personally.

I'm going to respond to this here and here only.  I'm not going to waste my time posting this at other venues because no good will come of it.  I'm also not sure if Acerocket (or whoever was offended by my video) will read this, but I'm sure it will get to him one way or another.

I am a businessman.  And my business is selling sabers.  Selling the sabers Ultrasabers customers want at a good price in the best quality possible, in the best time frame and with the best service.

My comments in the video were to promote OUR sabers.  One of the best features of an Ultrasaber is our affordability, thus my comments about the price.  Another great feature of purchasing an Ultrasaber is the fast time of delivery.  2-3 weeks at most, but typically everyone knows we usually gets sabers shipped in 1-3 business days.  Thus my comment about the time frame. 

I did not name names nor point fingers.  I am trying to sale my lightsabers here.  And in doing so I am going to tell my customers what I believe they need to hear.  Hell yea, why pay $1500 somewhere else when you can get a beautiful saber you can fight with or display as a trophy or use with a costume right here from the people that do it the best in the business... Ultrasabers, for a fraction of the price.  It's called advertising, it's called marketing, and it doesn't hurt one bit that it is the truth!

This video was not an attack, it was not malicious, it was not meant to hurt anyone's feelings.  This is BUSINESS.  I am promoting a product.  Did I lie about anything?  Did I call anyone out in specific?  Did I pull another lightsaber out and start bashing it?  These are rhetorical questions, the answer is no.

I want customers to know the benefits of owning an Ultrasaber.  In the video I advertise, market and present these benefits by comparison.  There was no malice in my video nor my tone nor my presentation.  And I did NOT make this personal or attack anyone.  This is business.  And I'm in the business of making awesome lightsabers.  So I'll get back to doing just that and get off these forums.

You guys take it easy. 

Peace

[navajas]

i can't say for certain since i own neither, but if the product costs that much its going to be better quality. just plain and simple

It is not at all that plain and simple. A high price could indicate a lot of things, and only some of them may be relevant to quality. First and foremost is volume. If you're having a hilt made as a one off by some solitary builder, his cost is going to be, literally, magnitudes higher than a company able to pull cases of volume. Sometimes items are priced high just to increase their appeal. I'll never get it, but we all know people who WANT to spend more in order to increase the prestige of ownership and there's never a shortage of workers in any industry willing to try and hit that market.

Is that the case here? Hell if I know. But I DO know that high quality aluminum is high quality aluminum, silver is silver and black is black. If someone wants to spend $200 on a product in all practical ways identical to another at $35, that's their prerogative. That does not necessarily mean their hunk of nerd shaped metal is any better than mine. And you know what? I bet I have a lot clearer conscience swinging the thing at telephone poles than they do. 

[directorcass]

Just saw it first hand over on FX. Someone posted wanting an FX Obi TPM. Someone posted about the prices on ebay and then mentioned the Guardian. Someone responded about the size and I replied with the length. All of those posts are gone now. This is just sad......Can't people grow up and move on?

[Master Bluespike74]

Just saw it first hand over on FX. Someone posted wanting an FX Obi TPM. Someone posted about the prices on ebay and then mentioned the Guardian. Someone responded about the size and I replied with the length. All of those posts are gone now. This is just sad......Can't people grow up and move on?

The more people are treated like crap in other places, the more they come to Ultrasabers.  Their hope is to hurt Ultra when in fact I am seeing more people coming here.  Like K-Mart in my younger days having poor customer service and awful floor people, Walmart came in and took over.  Now Walmart follows suit and I am looking for another chain to come in and take over.  Customer service and friendly staff are the keys to success.  Maybe others will see it before all of the customers go away.

[Master Nero Attoru]

Just saw it first hand over on FX. Someone posted wanting an FX Obi TPM. Someone posted about the prices on ebay and then mentioned the Guardian. Someone responded about the size and I replied with the length. All of those posts are gone now. This is just sad......Can't people grow up and move on?

Yeah they have a policy there now about discussing Ultrasabers products.  I tried to recommend one a while back and got a warning about it... I guess they just try to avoid the drama too... who knows.

I agree though... it's a little silly that you can't recommend US.  That puts them in the same group as Saberforge, and they are KNOWN to be a terrible saber manufacturer.  Almost an insult IMO, but whatever.

[The_Night]

thats just rediculous. not even being able to post the length of the hilt? i'll never understand some of the things that they take off about US. i mean not wanting to discuss matters about companies in legal contingencies is one thing, but removing information from someone actively seeking just factual information about a product is different.

[Master Nero Attoru]

thats just rediculous. not even being able to post the length of the hilt? i'll never understand some of the things that they take off about US. i mean not wanting to discuss matters about companies in legal contingencies is one thing, but removing information from someone actively seeking just factual information about a product is different.

Yeah kinda silly.  I hate seeing someone looking for a Qui-Gon saber and being unable to recommend the Consular to them... only to see somebody tell them they should try to get one of the higher-end replicas they make over there (which tend to easily hit $1500).

Not that I'm dissing high end replicas, if you like them that's your thing.  However, telling a new member to the lightsaber hobby that they need to spend that kind of dough to get the saber they want... it's just wrong, and likely to send him running in the other direction.